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CertaPro Painters

By Home Improvement Franchise Experts
Published in Painting
June 10, 2021
3 min read

CertaPro Painters Franchise Opportunity

CertaPro Painters is the nation’s largest painting franchise.

CertaPro’s market potential is built upon North America’s aging home market that needs to be painted every three to seven years.

Do you dream of owning a successful business? A business you can build from the ground up and make it part of your legacy? Buying a CertaPro Painters franchise makes it possible for you.

Becoming a CertaPro Painters franchise owner means hitting the ground running with a large, growing brand behind you. A brand that already has a reputation that far exceeds any other painting company.

Join CertaPro’s community of thriving business owners. CertaPro Painters will help you along the way, as you build your own painting company.

CertaPro Painters will help you build your own painting company
CertaPro Painters will help you build your own painting company

CertaPro Painters franchise opportunity is NOT about picking up a paintbrush – It’s about running a professionally managed business.

Why Own a Painting Franchise?

  • $56 Billion industry that is extremely fragmented
  • Low overhead (no inventory, no store front, and low employee with sub-contractor model)
  • Revenue from both B2B and B2C clientele
  • Marketplace is underserved by contractors that deliver a less-than-professional experience to consumers

There a many benefits to owning a CertaPro Painters franchise
There a many benefits to owning a CertaPro Painters franchise

CertaPro Painters Franchise Benefits

Support & Lead Generation

CertaPro Painters® enables you to run your business without needing to cold call for leads. They make affordable to you a strong inbound marketing strategy that brings customers and inquiries to your phone and inbox.

  • Management Support - As a business owner with CertaPro Painters, you will be assigned a General Manager and a Regional Marketing Manager to help with all aspects of your business planning, staffing, growth, and strategic goals. The GMs can be available to franchise owners as much or as little as needed. Some owners will not need as many calls or visits as another. It is in this way, CertaPro makes sure they’re addressing to the needs of each individually owned and operated business.

  • Vendor Discounts & Recommendations - At CertaPro Painters®, we work to build relationships with vendors that have the ability to support the system as a whole. By engaging with vendors on this scale we help franchisees connect with resources that they may not have otherwise known about. In addition to exposing franchise owners to entities who have continental scope and perspective, we can leverage the CertaPro Painters® system’s collective volume to be able to offer franchise owners a pricing scale that may not have been available to an individually owned business.

  • Lead Generation - Get assistance with qualified lead generation via certapro.com and pay per click advertising campaigns. In addition to providing a website for your business, we invest in certapro.com lead generation and marketing support on the local level. Our software processes submissions from certapro.com and distributes them to your business based on the zip codes provided by potential customers.

  • Branded Materials & Uniforms - The CertaPro Store is available to all franchise owners. Items ranging from apparel, to signage, to branded corn hole boards. With nearly 3 decades of business we have covered just about any item you could imagine.

CertaPro Painters is different from other painting franchises
CertaPro Painters is different from other painting franchises

What makes CertaPro Painters Franchise Different

CertaPro Painters provides a support system that delivers fantastic field training, online training and support that enables you to launch your business. The brand awareness of CertaPro Painters really helps you stand out in a fragmented industry.

Technology and Training

CertaPro will support you and your business with technology and training. Franchisor support includes sourcing marketing materials, leads management software, scheduling software, advice about staffing, management techniques, and business processes.

  • Online Courses and Materials -There are a multitude of online courses and curriculums for owners, staff, and painters to enroll in which provides valuable training on topics such as: Sales, Production, Technology, Communication among your team and with customers; even our strategic relationships , Sherwin Williams and Benjamin Moore have added content.

  • Software & Tools -Customer relationship management software and estimating tools that can run on mobile devices or laptop computers provide best-in-class business tools in the office or on the go. The CertaOne platform gives you all the tools you need to run your business efficiently and effectively.

  • Estimating Software -Estimating can be done on tablet or PCs. Most businesses are using tablets for ease of handling and display. Our business owners are also equipped with printers so that estimates can be provided for customers on the spot. This has given us a competitive edge in the market and has helped our owners increase the amount of landed jobs to nearly double the industry average.

CertaPro Painters franchise owners receive training, technology & ongoing support
CertaPro Painters franchise owners receive training, technology & ongoing support

CertaPro Painters Franchise Owner Profile

CertaPro’s franchise owners do not paint. Most of their franchisees choose to work with subcontractors to do the painting rather than using hourly employees. It reduces management time, lowers overhead costs dramatically, and protects profit margin.

Initially, the franchisee will typically handle the sales/estimating in the business, and then hire salespeople to do this as the business grows. In addition, a franchisee will typically hire a person to handle the administrative duties in the business within the 3-6 months of operation.

Financial Requirements

  • Cash Investment (Liquid): $80,000
  • Minimum Net Worth: $250,000

Take the next step towards owning a CertaPro Painters franchise

To learn more about CertaPro Painters franchise opportunities in your area or to begin securing your territory today, please request more information below.

Request More Information

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